Rebranding of Pioneer Co-op Rotary House

Two southwest organizations have partnered together for the rebranding of an essential operation in Swift Current.

Now known as the Pioneer Co-op Rotary House, the hostel’s new naming sponsor has collaborated with the Dr. Noble Irwin Regional Healthcare Foundation.

Jim Dekowny, executive director of the healthcare foundation, said the partnership is a good fit for both parties.

“The Dr. Noble Irwin Regional Healthcare Foundation is a southwest entity and deals with many cities and towns,” Dekowny said. “And I think the Pioneer Co-op does the same, so it’s a nice fit there.”

The establishment was built back in 2007 across from the Cypress Regional Hospital as a place for residents from all over the southwest to stay when visiting Swift Current for medical reasons, whether it be an appointment for themselves or to visit family members.


As part of the rebranding deal, Pioneer Co-operative Association Ltd will be giving a total of $50,000 to the hostel in five installments over five years, with the first $10,000 received last week.

“It’ll be just great for us,” said Dekowny. “The core brand it through the Pioneer Co-op brand throughout the southwest is, it’s big. They have many, many, many members and we’re hoping to tap into those members so that they could use the Pioneer Co-op Rotary House in the in the future.”

The hostel features six bedrooms, two washrooms with showers and one with a half-bath, and a common lounge area.

Guests can stay in a room across the street from the hospital for just $50 per night.

“A huge thank you to Larry Kozun and the Board of Directors at the Co-op for for allowing us to pitch this idea and making it work for the two brands,” Dekowny concluded. “We’re really excited going forward.”